Yellow single-story home with worn exterior and overgrown front yard

Is It Better to Sell Your House As-Is or Fix It Up?

Last updated on December 11, 2025
Published on November 10, 2025

1. Understanding What “As-Is” Really Means

Factor As-Is Sale Repaired Home
Repairs Made None Completed Before Sale
Buyer Type Cash Buyers / Investors Retail Buyers
Average Closing Time 7–14 Days 45–60 Days

2. When It Makes Sense to Fix Up Your House

Project Estimated Cost Average Return
Fresh Paint $2,000–$3,000 Up to 80%
Kitchen Updates $10,000–$20,000 60–75%
Bathroom Remodel $8,000–$15,000 65–70%

3. When Selling As-Is Is the Better Option

Factor Sell As-Is Fix It Up
Upfront Costs None High
Time to Close Fast Slow
Stress Level Low High

4. Balancing Profit and Convenience

Why We Think This Is Important

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Dallin Cottle

Dallin Cottle is the founder of ROAR CMO & ROAR MEDIA and the marketing leader behind some of the most aggressive real estate investors in the country. He launched his first wholesale company in 2017 before shifting into high-velocity marketing and building what is now a full Fractional CMO firm serving wholesalers, fix-and-flippers, syndicators, and funds. Along the way, he’s developed marketing strategies for organizations as large as the United States Air Force and helped businesses of every size—from solo operators to national brands—scale with clarity and confidence. Known for his data-driven approach and obsession with measurable results, Dallin now partners with REI companies and investment groups across the country while also serving as an active partner in multiple real estate ventures. His focus is simple: cut the chaos, build systems that actually drive deals and capital, and help leaders grow with confidence.